William Hill has announced England cricket legend Andrew 'Freddie' Flintoff as its latest sporting brand ambassador alongside football pundit Robbie Savage and jockey AP McCoy.

In his new role, Flintoff is to help punters with cricket tips via the betting and gambling chain's podcast service and will work on promotional campaigns. He commented 'This is a great time to join William Hill... I am chuffed to bits that I'll be working with such an iconic British sporting brand – the people have been so welcoming and are clearly just as sports-daft as I am, so bring it on!'.